The Infinite Game

NT $ 630
NT $ 567


FromtheNewYorkTimesbestsellingauthorofStartWithWhyandLeadersEatLast,aboldframeworkforleadershipintoday’sever-changingworld. Howdowewinagamethathasnoend?Finitegames,likefootballorchess,haveknownplayers,fixedrulesandaclearendpoint.Thewinnersandlosersareeasilyidentified.Infinitegames,gameswithnofinishline,likebusinessorpolitics,orlifeitself,haveplayerswhocomeandgo.Therulesofaninfinitegamearechangeablewhileinfinitegameshavenodefinedendpoint.Therearenowinnersorlosers—onlyaheadandbehind. Thequestionis,howdoweplaytosucceedinthegamewe’rein? Inthisrevelatorynewbook,SimonSinekoffersaframeworkforleadingwithaninfinitemindset.Ononehand,noneofuscanresistthefleetingthrillsofapromotionearnedoratournamentwon,yettheserewardsfadequickly.InpursuitofaJustCause,wewillcommittoavisionofafutureworldsoappealingthatwewillbuilditweekafterweek,monthaftermonth,yearafteryear.Althoughwedonotknowtheexactformthisworldwilltake,workingtowarditgivesourworkandourlifemeaning. Leaderswhoembraceaninfinitemindsetbuildstronger,moreinnovative,moreinspiringorganizations.Ultimately,theyaretheoneswholeadusintothefuture. 商業環境不是球賽棋局,改變規則沒有預告、參賽者沒有名額限制,也沒有一定的終場時間。 人生也是如此。 面對無限賽局,我們需要另一套思維框架。作者西奈克是從五角大廈到好萊塢都爭相邀請、全球企業與百萬讀者跟隨的思想家,擅長以簡單模型解決複雜問題。2009年,他的黃金圈理論掀起瘋潮,幫助無數人找到為什麼;2016年,他觀察千禧世代在職場的影片,不到一個月就飆破1.5億觀看;現在,西奈克首度將有限與無限賽局的概念運用在個人與團隊,顛覆傳統的競爭思維,解釋了我們為何失去熱情、成長停滯、做出不利決策、設定錯誤目標,原來是因為沒有看懂自己身處什麼樣的賽局。中文版〈無限賽局〉由天下雜誌出版


INFINITE 人生 球賽